AT&T Launches Red Treo 680
In a move mimicking other "hot" handsets, AT&T and Palm launched a red version of the Treo 680 alongside a new red version of the BlackBerry Pearl. Calling the new handset colors "gotta have it wireless handsets", AT&T are continuing the swift transition from Cingular to AT&T branding. Today also marks a welcome return of the 680 to the AT&T consumer website after several days of mysterious unavailability.
Cingular/AT&T are currently not providing any product images with their press release or on their website so it's unknown right now if the phones bear the old Cingular or the new AT&T branding. AT&T press information does specifically state that this new Pearl is the first handset to wear the new AT&T branding but fails to mention the Treo's branding. Presumably this is the same shade of red as the Crimson Treo 680 previously offered by Palm (as AT&T uses the terms interchangably in their press release). The red 680's specs are, unsurprisingly, unchanged from the standard graphite colored version.
AT&T are promising retail availability of the red Treo 680 at "select outlets" in addition to their usual B2B and web-based sales channels. The phone sells for as little as $199 after mail-in rebates and with a two-year service agreement. Unlocked versions of the phone are still available directly from Palm for $399 and in Graphite only.
The Treo 680 is powered by Palm OS Garnet v5.4.9. It runs a 312 MHz Intel processor and has 64MB of user available storage memory and 64MB of SDRAM. The screen is a 320 x 320 pixel color touch-screen display. The 680 features a full size SD slot for memory expansion. It has a slimmer 1200 mAh rechargeable battery for up to 4 hours talk time. Bluetooth v1.2 wireless and IR are included as well as a VGA digital camera.